Click here to close now.

Welcome!

Apache Authors: AppDynamics Blog, Roger Strukhoff, Elizabeth White, Liz McMillan, Carmen Gonzalez

Related Topics: BigDataExpo® Blog, JAVA IoT, Microservices Expo, Containers Expo Blog, CloudExpo® Blog, Apache

BigDataExpo® Blog: Blog Feed Post

The Human Face of Big Data, a Book Review

Big Data is a big topic with a lot of diversity

My copy of the new book The Human Face of Big Data created by Rick Smolan and Jennifer Erwitt arrived yesterday compliments of EMC (the lead sponsor). In addition to EMC, the other sponsors of the book are Cisco, VMware, FedEx, Originate and Tableau software.

To say this is a big book would be an understatement, then again, big data is a big topic with a lot of diversity if you open your eyes and think in a pragmatic way, which once you open and see the pages you will see. This is physically a big book (11x 14 inches) with lots of pictures, texts, stories, factoids and thought stimulating information of the many facets and dimensions of big data across 224 pages.

Image of the Human Face of Big Data Book

While Big Data as a buzzword and industry topic theme might be new, along with some of the related technologies, techniques and focus areas, other as aspects have been around for some time. Big data means many things to various people depending on their focus or areas of interest ranging from analytics to images, videos and other big files. A common theme is the fact that there is no such thing as an information or data recession, and that people and data are living longer, getting larger, and we are all addicted to information for various reasons.

Big data needs to be protected and preserved as it has value, or its value can increase over time as new ways to leverage it are discovered which also leads to changing data access and life cycle patterns. With many faces, facets and areas of interests applying to various spheres of influence, big data is not limited to programmatic, scientific, analytical or research, yet there are many current and use cases in those areas.

Big data is not limited to videos for security surveillance, entertainment, telemetry, audio, social media, energy exploration, geosciences, seismic, forecasting or simulation, yet those have been areas of focus for years. Some big data files or objects are millions of bytes (MBytes), billion of bytes (GBytes) or trillion of bytes (TBytes) in size that when put into file systems or object repositories, add up to Exabytes (EB - 1000 TBytes) or Zettabytes (ZB - 1000 EBs). Now if you think those numbers are far-fetched, simply look back to when you thought a TByte, GByte let alone a MByte was big or far-fetched future. Remember, there is no such thing as a data or information recession, people and data are living longer and getting larger.

Big data is more than hadoop, map reduce, SAS or other programmatic and analytical focused tool, solution or platform, yet those all have been and will be significant focus areas in the future. This also means big data is more than data warehouse, data mart, data mining, social media and event or activity log processing which also are main parts have continued roles going forward. Just as there are large MByte, GByte or TByte sized files or objects, there are also millions and billions of smaller files, objects or pieces of information that are part of the big data universe.

You can take a narrow, product, platform, tool, process, approach, application, sphere of influence or domain of interest view towards big data, or a pragmatic view of the various faces and facets. Of course you can also spin everything that is not little-data to be big data and that is where some of the BS about big data comes from. Big data is not exclusive to the data scientist, researchers, academia, governments or analysts, yet there are areas of focus where those are important. What this means is that there are other areas of big data that do not need a data science, computer science, mathematical, statistician, Doctoral Phd or other advanced degree or training, in other words big data is for everybody.

Cover image of Human Face of Big Data Book

Back to how big this book is in both physical size, as well as rich content. Note the size of The Human Face of Big Data book in the adjacent image that for comparison purposes has a copy of my last book Cloud and Virtual Data Storage Networking (CRC), along with a 2.5 inch hard disk drive (HDD) and a growler. The Growler is from Lift Bridge Brewery (Stillwater, MN), after all, reading a big book about big data can create the need for a big beer to address a big thirst for information ;).

The Human Face of Big Data is more than a coffee table or picture book as it is full of with information, factoids and perspectives how information and data surround us every day. Check out the image below and note the 2.5 inch HDD sitting on the top right hand corner of the page above the text. Open up a copy of The Human Face of Big Data and you will see examples of how data and information are all around us, and our dependence upon it.

A look inside the book The Humand Face of Big Data image

Book Details:
Copyright 2012
Against All Odds Productions
ISBN 978-1-4549-0827-2
Hardcover 224 pages, 11 x 0.9 x 14 inches
4.8 pounds, English

There is also an applet to view related videos and images found in the book at HumanFaceofBigData.com/viewer in addition to other material on the companion site www.HumanFacesofBigData.com.

Get your copy of The Human Face of Big Data at Amazon.com by clicking here or at other venues including by clicking on the following image (Amazon.com).

Some added and related material:
Little data, big data and very big data (VBD) or big BS?
How many degrees separate you and your information?
Hardware, Software, what about Valueware?
Changing Lifecycles and Data Footprint Reduction (Data doesnt have to lose value over time)
Garbage data in, garbage information out, big data or big garbage?
Industry adoption vs. industry deployment, is there a difference?
Is There a Data and I/O Activity Recession?
Industry trend: People plus data are aging and living longer
Supporting IT growth demand during economic uncertain times
No Such Thing as an Information Recession

For those who can see big data in a broad and pragmatic way, perhaps using the visualization aspect this book brings forth the idea that there are and will be many opportunities. Then again for those who have a narrow or specific view of what is or is not big data, there is so much of it around and various types along with focus areas you too will see some benefits.

Do you want to play in or be part of a big data puddle, pond, or lake, or sail and explore the oceans of big data and all the different aspects found in, under and around those bigger broader bodies of water.

Bottom line, this is a great book and read regardless of if you are involved with data and information related topics or themes, the format and design lend itself to any audience. Broaden your horizons, open your eyes, ears and thinking to the many facets and faces of big data that are all around us by getting your copy of The Human Face of Big Data (Click here to go to Amazon for your copy) book.

Ok, nuff said.

Cheers gs

Greg Schulz - Author Cloud and Virtual Data Storage Networking (CRC Press, 2011), The Green and Virtual Data Center (CRC Press, 2009), and Resilient Storage Networks (Elsevier, 2004)

twitter @storageio

All Comments, (C) and (TM) belong to their owners/posters, Other content (C) Copyright 2006-2013 StorageIO All Rights Reserved

Cheers Gs

Read the original blog entry...

More Stories By Greg Schulz

Greg Schulz is founder of the Server and StorageIO (StorageIO) Group, an IT industry analyst and consultancy firm. Greg has worked with various server operating systems along with storage and networking software tools, hardware and services. Greg has worked as a programmer, systems administrator, disaster recovery consultant, and storage and capacity planner for various IT organizations. He has worked for various vendors before joining an industry analyst firm and later forming StorageIO.

In addition to his analyst and consulting research duties, Schulz has published over a thousand articles, tips, reports and white papers and is a sought after popular speaker at events around the world. Greg is also author of the books Resilient Storage Network (Elsevier) and The Green and Virtual Data Center (CRC). His blog is at www.storageioblog.com and he can also be found on twitter @storageio.

@ThingsExpo Stories
The Internet of Things will greatly expand the opportunities for data collection and new business models driven off of that data. In her session at @ThingsExpo, Esmeralda Swartz, CMO of MetraTech, discussed how for this to be effective you not only need to have infrastructure and operational models capable of utilizing this new phenomenon, but increasingly service providers will need to convince a skeptical public to participate. Get ready to show them the money!
SYS-CON Events announced today that MetraTech, now part of Ericsson, has been named “Silver Sponsor” of SYS-CON's 16th International Cloud Expo®, which will take place on June 9–11, 2015, at the Javits Center in New York, NY. Ericsson is the driving force behind the Networked Society- a world leader in communications infrastructure, software and services. Some 40% of the world’s mobile traffic runs through networks Ericsson has supplied, serving more than 2.5 billion subscribers.
The Internet of Things is not only adding billions of sensors and billions of terabytes to the Internet. It is also forcing a fundamental change in the way we envision Information Technology. For the first time, more data is being created by devices at the edge of the Internet rather than from centralized systems. What does this mean for today's IT professional? In this Power Panel at @ThingsExpo, moderated by Conference Chair Roger Strukhoff, panelists will addresses this very serious issue of profound change in the industry.
SYS-CON Events announced today that BMC will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. BMC delivers software solutions that help IT transform digital enterprises for the ultimate competitive business advantage. BMC has worked with thousands of leading companies to create and deliver powerful IT management services. From mainframe to cloud to mobile, BMC pairs high-speed digital innovation with robust IT industrialization – allowing customers to provide amazing user experiences with optimized IT per...
The Internet of Things is not new. Historically, smart businesses have used its basic concept of leveraging data to drive better decision making and have capitalized on those insights to realize additional revenue opportunities. So, what has changed to make the Internet of Things one of the hottest topics in tech? In his session at @ThingsExpo, Chris Gray, Director, Embedded and Internet of Things, discussed the underlying factors that are driving the economics of intelligent systems. Discover how hardware commoditization, the ubiquitous nature of connectivity, and the emergence of Big Data a...
The world is at a tipping point where the technology, the device and global adoption are converging to such a point that we will see an explosion of a world where smartphone devices not only allow us to talk to each other, but allow for communication between everything – serving as a central hub from which we control our world – MediaTek is at the heart of both driving this and allowing the markets to drive this reality forward themselves. The next wave of consumer gadgets is here – smart, connected, and small. If your ambitions are big, so are ours. In his session at @ThingsExpo, Jack Hu, D...
SYS-CON Events announced today that DragonGlass, an enterprise search platform, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. After eleven years of designing and building custom applications, OpenCrowd has launched DragonGlass, a cloud-based platform that enables the development of search-based applications. These are a new breed of applications that utilize a search index as their backbone for data retrieval. They can easily adapt to new data sets and provide access to both structured and unstruc...
The 4th International Internet of @ThingsExpo, co-located with the 17th International Cloud Expo - to be held November 3-5, 2015, at the Santa Clara Convention Center in Santa Clara, CA - announces that its Call for Papers is open. The Internet of Things (IoT) is the biggest idea since the creation of the Worldwide Web more than 20 years ago.
We’re entering a new era of computing technology that many are calling the Internet of Things (IoT). Machine to machine, machine to infrastructure, machine to environment, the Internet of Everything, the Internet of Intelligent Things, intelligent systems – call it what you want, but it’s happening, and its potential is huge. IoT is comprised of smart machines interacting and communicating with other machines, objects, environments and infrastructures. As a result, huge volumes of data are being generated, and that data is being processed into useful actions that can “command and control” thi...
As the Internet of Things unfolds, mobile and wearable devices are blurring the line between physical and digital, integrating ever more closely with our interests, our routines, our daily lives. Contextual computing and smart, sensor-equipped spaces bring the potential to walk through a world that recognizes us and responds accordingly. We become continuous transmitters and receivers of data. In his session at @ThingsExpo, Andrew Bolwell, Director of Innovation for HP's Printing and Personal Systems Group, discussed how key attributes of mobile technology – touch input, sensors, social, and ...
All major researchers estimate there will be tens of billions devices - computers, smartphones, tablets, and sensors - connected to the Internet by 2020. This number will continue to grow at a rapid pace for the next several decades. With major technology companies and startups seriously embracing IoT strategies, now is the perfect time to attend @ThingsExpo, June 9-11, 2015, at the Javits Center in New York City. Learn what is going on, contribute to the discussions, and ensure that your enterprise is as "IoT-Ready" as it can be
WebRTC defines no default signaling protocol, causing fragmentation between WebRTC silos. SIP and XMPP provide possibilities, but come with considerable complexity and are not designed for use in a web environment. In his session at @ThingsExpo, Matthew Hodgson, technical co-founder of the Matrix.org, discussed how Matrix is a new non-profit Open Source Project that defines both a new HTTP-based standard for VoIP & IM signaling and provides reference implementations.
Buzzword alert: Microservices and IoT at a DevOps conference? What could possibly go wrong? In this Power Panel at DevOps Summit, moderated by Jason Bloomberg, the leading expert on architecting agility for the enterprise and president of Intellyx, panelists will peel away the buzz and discuss the important architectural principles behind implementing IoT solutions for the enterprise. As remote IoT devices and sensors become increasingly intelligent, they become part of our distributed cloud environment, and we must architect and code accordingly. At the very least, you'll have no problem fil...
"People are a lot more knowledgeable about APIs now. There are two types of people who work with APIs - IT people who want to use APIs for something internal and the product managers who want to do something outside APIs for people to connect to them," explained Roberto Medrano, Executive Vice President at SOA Software, in this SYS-CON.tv interview at Cloud Expo, held Nov 4–6, 2014, at the Santa Clara Convention Center in Santa Clara, CA.
Almost everyone sees the potential of Internet of Things but how can businesses truly unlock that potential. The key will be in the ability to discover business insight in the midst of an ocean of Big Data generated from billions of embedded devices via Systems of Discover. Businesses will also need to ensure that they can sustain that insight by leveraging the cloud for global reach, scale and elasticity.
In their session at @ThingsExpo, Shyam Varan Nath, Principal Architect at GE, and Ibrahim Gokcen, who leads GE's advanced IoT analytics, focused on the Internet of Things / Industrial Internet and how to make it operational for business end-users. Learn about the challenges posed by machine and sensor data and how to marry it with enterprise data. They also discussed the tips and tricks to provide the Industrial Internet as an end-user consumable service using Big Data Analytics and Industrial Cloud.
Building low-cost wearable devices can enhance the quality of our lives. In his session at Internet of @ThingsExpo, Sai Yamanoor, Embedded Software Engineer at Altschool, provided an example of putting together a small keychain within a $50 budget that educates the user about the air quality in their surroundings. He also provided examples such as building a wearable device that provides transit or recreational information. He then reviewed the resources available to build wearable devices at home including open source hardware, the raw materials required and the options available to power s...
How do APIs and IoT relate? The answer is not as simple as merely adding an API on top of a dumb device, but rather about understanding the architectural patterns for implementing an IoT fabric. There are typically two or three trends: Exposing the device to a management framework Exposing that management framework to a business centric logic Exposing that business layer and data to end users. This last trend is the IoT stack, which involves a new shift in the separation of what stuff happens, where data lives and where the interface lies. For instance, it's a mix of architectural styles ...
We certainly live in interesting technological times. And no more interesting than the current competing IoT standards for connectivity. Various standards bodies, approaches, and ecosystems are vying for mindshare and positioning for a competitive edge. It is clear that when the dust settles, we will have new protocols, evolved protocols, that will change the way we interact with devices and infrastructure. We will also have evolved web protocols, like HTTP/2, that will be changing the very core of our infrastructures. At the same time, we have old approaches made new again like micro-services...
Connected devices and the Internet of Things are getting significant momentum in 2014. In his session at Internet of @ThingsExpo, Jim Hunter, Chief Scientist & Technology Evangelist at Greenwave Systems, examined three key elements that together will drive mass adoption of the IoT before the end of 2015. The first element is the recent advent of robust open source protocols (like AllJoyn and WebRTC) that facilitate M2M communication. The second is broad availability of flexible, cost-effective storage designed to handle the massive surge in back-end data in a world where timely analytics is e...