Karmasphere™, the leader in Big Data Analytics, today announced that Casey Kiernan, Karmasphere’s Online Retail Technologist will speak at the Big Data Retail Forum in Chicago, Illinois on March 21^st. Casey brings extensive experience pioneering Hadoop solutions at industry leaders Shopzilla, American Express and University of Phoenix, the world’s largest online display advertiser. He will outline a blueprint for how retailers can get started using Big Data to drive highly personalized customer experiences to uplift revenue and loyalty.

The conference is dedicated to helping retailers compete more effectively using big data; outlining the key tools, skills, methodologies and techniques needed to increase the speed of insights and action using all their data.

“The competition in retail is fierce and Big Data will be game-changing, creating the new winners in the industry,” said Gail Ennis, Karmasphere CEO. “By using Big Data, retailers are able break down their data silos to discover what is happening in their business today, versus what happened in the past, to get a fresh 360 view and personalize the customer experience.”

Casey’s session will focus on the steps Retailers need to take to explore Big Data and use new insights to optimize their business. He will outline:

• The Key Ways Big Data Analytics Differs from Classic Data Warehousing
• The Most Important Data Building Blocks and Processes Retailers Need to Understand
• How to Organize a Collaborative Big Data Analytics Team for Maximum Impact
• Why a Great Way to Get Started is To Establish a Big Data “Insight” Lab
• Tips and Techniques for Optimizing Personalization on Your Site Using Big Data

Casey Kiernan is a Big Data Analytics veteran with over 25 years of experience in the retail and software industry, specializing in database, distributed big data architectures and analytics. He holds more than 15 U.S. patents in data storage and data visualization.

Karmasphere will also exhibit at the Big Data Retail Forum where companies can see a demo of Karmasphere’s Workspace for Data Analysts on Hadoop, empowering teams with powerful analytics on Hadoop using their current SQL skills while sharing and reusing results with their teams. To learn more, visit: http://www.bigdataretailforum.com/

About Karmasphere

Karmasphere unlocks the business potential of Hadoop so companies can deliver more personalized and relevant products and experiences to their customers. The Karmasphere Collaborative Analytics Workspace brings the power of data science to business analysts using SQL and automated big data workflow including data ingestion, data cleansing, table provisioning and running and scheduling queries in a self-service model without reliance on IT. Its social, web-based interface allows everyone who works with big data to more easily collaborate and share resources. Open and based on Apache Hadoop standards, Karmasphere leverages existing analytic skills, integrates with traditional BI and existing applications and supports leading Hadoop distributions including: Amazon Elastic Map Reduce, Cloudera, HortonWorks, IBM and MapR Technologies. Learn more at http://www.karmasphere.com