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DataStax Appoints Tony Kavanagh as Chief Marketing Officer Marketing Executive Joins Leading NoSQL Database Company

SANTA CLARA, CA -- (Marketwired) -- 03/25/14 -- DataStax, the company that delivers Apache Cassandra to the enterprise, today announced it has hired Tony Kavanagh, as chief marketing officer, responsible for driving the global marketing strategy and overseeing the company's comprehensive marketing functions. Kavanagh joins DataStax as the company is experiencing exponential growth and international expansion driven by enterprise customer migrations from relational database management systems (RDBMS) such as Oracle to DataStax's Apache Cassandra™ -- based NoSQL solutions.

"Tony has a wealth of industry and marketing experience to propel DataStax into the next phase of our growth," said Billy Bosworth, CEO, DataStax. "Tony's proven track record in building and leading world-class global marketing teams that disrupt industries will be paramount as we expand and develop our brand as the leading 'always on' NoSQL database. He is the perfect addition to round out our executive team."

DataStax delivers a powerful NoSQL database platform to the enterprise that shortens the time to revenue for Cassandra deployments and extends the capabilities of Cassandra with enterprise-ready features such as search, security, analytics, in-memory computing and easy-to-use management tools. Seamless integration of real-time information with a production-certified version of Apache Cassandra helps organizations build scalable online applications that leverage hot data in real-time, in the context of their critical business application. DataStax customers include eBay, Netflix, Adobe, Constant Contact, Ooyala, and more than 20 companies in the Fortune 100.

"DataStax is an industry leading game-changer and I am impressed at the unique innovation and tremendous opportunities the team delivers to customers on a daily basis," said Kavanagh. "My passion is to play big and disrupt markets. I am honored to join the executive leadership team to help establish DataStax as the premier NoSQL brand."

Prior to joining DataStax, Kavanagh was the CMO at, a company and VP of Marketing for's Service Cloud, the worlds #1 customer service application. He was VP of Marketing for InQuira Inc., the leader in Knowledge Management and spent four years leading marketing for XOJET, the world's fastest growing private jet company. He also spent eleven years at Oracle, holding a series of marketing leadership roles both in the US and EMEA, including the VP of Marketing for the UK Region.

Kavanagh was born in Dublin, Ireland and holds a Bachelor of Commerce and Masters in Business Degrees from University College, Dublin. He is also a Fellow of the Institute of Chartered Accountants in Ireland.

Kavanagh's appointment extends the leadership bench for the company and follows a series of Silicon Valley executives who have recently joined DataStax, including Dennis Wolf as chief financial officer and Clint Smith as general counsel.

About DataStax
DataStax powers the online applications that transform business for more than 400 customers, including startups and twenty-five percent of the Fortune 100. DataStax delivers a massively scalable, flexible and continuously available big data platform built on Apache Cassandra™. DataStax integrates enterprise-ready Cassandra, Apache Hadoop™ for analytics and Apache Solr™ for search across multi-datacenters and in the cloud.

Companies such as Adobe, Healthcare Anytime, eBay and Netflix rely on DataStax to transform their businesses. Based in San Mateo, Calif., DataStax is backed by industry-leading investors: Lightspeed Venture Partners, Crosslink Capital, Meritech Capital Partners, Scale Venture Partners, DFJ Growth and Next World Capital. For more information, visit DataStax or follow us @DataStax and @DataStaxEU.

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Elisa Greene
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