Click here to close now.

Welcome!

Apache Authors: Liz McMillan, Carmen Gonzalez, Plutora Blog, Pat Romanski, Ruxit Blog

Blog Feed Post

Flexera Software Delivers Cloud Licensing Service - Ensuring Application Producers Get Paid While Simplifying Licensing for Customers

New FlexNet Producer Suite release simplifies subscription, cloud- and usage-based licensing while eliminating the risk of revenue leakage from non-compliant use in virtualised environments

Maidenhead, UK - April 2, 2014 - Flexera Software, the leading provider of Application Usage Management solutions for application producers and enterprises, today announced an enhancement to FlexNet Producer Suite, the market-leading software licensing, entitlement management and delivery solution. FlexNet Producer suite now empowers application producers to explore new licensing models that simplify their customers' experience by reducing or even eliminating the complexity of managing a local licence server. It also provides a secure and "single source of truth" environment to address virtualisation cloning in an enterprise environment, helping minimise software piracy.

"We know that enterprises are demanding that their producers simplify licensing while also supporting new licensing models that align with their business needs. Cloud licensing services can help achieve that goal by removing the need to set up local license servers, delivering true 'licensing-as-a-service,'" said Amy Konary, Research Vice President - Software Licensing & Provisioning, IDC. "This can accommodate producers' needs to monetise and protect their applications while satisfying enterprise needs for simplified licensing."

"Application producers want to focus their development resources on innovating business solutions for their customers - and not on figuring out how they're going to licence their software in constantly changing technology environments," said Mathieu Baissac, Vice President of Product Management at Flexera Software. "FlexNet Producer Suite is the most comprehensive solution available, making it easy for application producers to leverage any licensing model in any environment - while reducing licensing complexity for the end customer."

Licensing Made Easy
As the customer drumbeat intensifies for simplification in software licensing, enterprises want to eliminate the time and effort required to set up and manage local licence servers. FlexNet Producer Suite's new cloud licensing service simplifies enterprise licence management by eliminating local licence servers. Now application producers can quickly and easily deliver on customer demands that software licensing be made fast and easy to manage.

The cloud licensing service is compatible with all with all types of licensing models (e.g. perpetual, usage-based, etc.), and with applications running in all types of environments (e.g. on premises, virtual, cloud, etc.). Application producers can now offer the full spectrum of licensing models demanded by customers while eliminating the licensing complexity associated with setting up and managing a local licence server.

For enterprises concerned about data security or managing high volumes of application usage, FlexNet Producer Suite's cloud licensing service also supports usage capture for on-premises software running within an enterprise firewall or datacenter. Producers now have the option of deploying an on-premises local licence server and/or the cloud licensing service - both of which provide support for licensing enforcement, including support for concurrent, metered and utility modules.

"Application producers increasingly are getting complaints from their customers that software licence management is simply too complex and time consuming. Leveraging the cloud licensing-as-a-service is a great way to eliminate complexity and increase satisfaction," said Baissac. "FlexNet Producer Suite now provides best-in-class automation that's simple, fast and effective - even for very large organisations and those with data protection concerns."

Ensuring Compliance & Preventing Revenue Leakage in Virtualized Environments
Virtualisation adoption has led to more frequent application cloning within enterprises. However, IT professionals often are unaware of the software licence compliance implications of running applications in a cloned virtual environment. As a result, software licence compliance and revenue leakage are emerging as big problems- for application producers who are losing money because their applications don't have the ability to detect and prevent cloning, so they don't receive payment for virtualised application use. It also causes problems for enterprises that must pay vendors unbudgeted software licence compliance true-up penalties when a software licence audit reveals unauthorised application cloning. According to a recent Flexera Software/IDC Application Usage Management report, more than half of independent software vendors surveyed - 52 percent - report that customers are using their software in virtualised environments beyond what was paid for.

To address this costly problem, FlexNet Producer Suite now supports virtualisation binding using Microsoft's Virtual Machine Generation ID to ensure enterprise customers stay in compliance when running application in a virtual environment. Today, FlexNet Producer Suite provides flexible options to detect and prevent applications from running in cloned virtual environments including support for virtual machine universal unique ID (UUID) (available on Windows, Linux and OS X platforms) and Microsoft's Virtual Machine Generation ID (available on Windows platform), enabling enterprises to fully leverage virtualisation technologies while ensuring producers can enforce software compliance - even in a disconnected environment. As an alternative to detecting and preventing applications from running in virtual environments, FlexNet Producer Suite also provides robust usage tracking monetisation models that allow enterprises to run applications in cloned virtual environments and application producers to charge customers for this usage.

"Enterprise IT professionals often are not aware of software licence compliance risk when they virtualise applications and move them to different datacenters or to public/private clouds - and that use can result in significant revenue loss for producers unable to track non-compliant usage. FlexNet Producer Suite's new binding capabilities solve this problem by automatically detecting instances of non-compliant use and sending an enforcement notification to the application," said Baissac. "By leveraging FlexNet Producer Suite's end-to-end functionality - producers can move beyond compliance tracking and fully monetise customers' use of virtualised applications - effectively transforming virtualisation risk into revenue."# # #

Resources:

Follow Flexera Software…

About Flexera Software
Flexera Software helps application producers and enterprises increase application usage and the value they derive from their software. Our Application Usage Management solutions are essential to ensure continuous licensing compliance, optimized software investments and to future-proof businesses against the risks and costs of constantly changing technology. Over 80,000 customers turn to Flexera Software as a trusted and neutral source for the knowledge and expertise we have gained as the marketplace leader in licensing, installation and compliance for over 20 years and for the automation and intelligence designed into our products. For more information, please go to: http://www.flexerasoftware.com/

For more information, contact:
Vidushi Patel / Nicola Males
Vanilla PR
[email protected]
T: +44 7958 474 632 / +44 7976 652491

Copyright © 2014 Flexera Software LLC. All other brand and product names mentioned herein may be the trademarks and registered trademarks of their respective owners.

Source: RealWire

Read the original blog entry...

More Stories By RealWire News Distribution

RealWire is a global news release distribution service specialising in the online media. The RealWire approach focuses on delivering relevant content to the receivers of our client's news releases. As we know that it is only through delivering relevance, that influence can ever be achieved.

@ThingsExpo Stories
The Workspace-as-a-Service (WaaS) market will grow to $6.4B by 2018. In his session at 16th Cloud Expo, Seth Bostock, CEO of IndependenceIT, will begin by walking the audience through the evolution of Workspace as-a-Service, where it is now vs. where it going. To look beyond the desktop we must understand exactly what WaaS is, who the users are, and where it is going in the future. IT departments, ISVs and service providers must look to workflow and automation capabilities to adapt to growing demand and the rapidly changing workspace model.
As organizations shift toward IT-as-a-service models, the need for managing and protecting data residing across physical, virtual, and now cloud environments grows with it. CommVault can ensure protection &E-Discovery of your data – whether in a private cloud, a Service Provider delivered public cloud, or a hybrid cloud environment – across the heterogeneous enterprise. In his session at 16th Cloud Expo, Randy De Meno, Chief Technologist - Windows Products and Microsoft Partnerships, will discuss how to cut costs, scale easily, and unleash insight with CommVault Simpana software, the only si...
Cloud data governance was previously an avoided function when cloud deployments were relatively small. With the rapid adoption in public cloud – both rogue and sanctioned, it’s not uncommon to find regulated data dumped into public cloud and unprotected. This is why enterprises and cloud providers alike need to embrace a cloud data governance function and map policies, processes and technology controls accordingly. In her session at 15th Cloud Expo, Evelyn de Souza, Data Privacy and Compliance Strategy Leader at Cisco Systems, will focus on how to set up a cloud data governance program and s...
Containers and microservices have become topics of intense interest throughout the cloud developer and enterprise IT communities. Accordingly, attendees at the upcoming 16th Cloud Expo at the Javits Center in New York June 9-11 will find fresh new content in a new track called PaaS | Containers & Microservices Containers are not being considered for the first time by the cloud community, but a current era of re-consideration has pushed them to the top of the cloud agenda. With the launch of Docker's initial release in March of 2013, interest was revved up several notches. Then late last...
Roberto Medrano, Executive Vice President at SOA Software, had reached 30,000 page views on his home page - http://RobertoMedrano.SYS-CON.com/ - on the SYS-CON family of online magazines, which includes Cloud Computing Journal, Internet of Things Journal, Big Data Journal, and SOA World Magazine. He is a recognized executive in the information technology fields of SOA, internet security, governance, and compliance. He has extensive experience with both start-ups and large companies, having been involved at the beginning of four IT industries: EDA, Open Systems, Computer Security and now SOA.
HP and Aruba Networks on Monday announced a definitive agreement for HP to acquire Aruba, a provider of next-generation network access solutions for the mobile enterprise, for $24.67 per share in cash. The equity value of the transaction is approximately $3.0 billion, and net of cash and debt approximately $2.7 billion. Both companies' boards of directors have approved the deal. "Enterprises are facing a mobile-first world and are looking for solutions that help them transition legacy investments to the new style of IT," said Meg Whitman, Chairman, President and Chief Executive Officer of HP...
The industrial software market has treated data with the mentality of “collect everything now, worry about how to use it later.” We now find ourselves buried in data, with the pervasive connectivity of the (Industrial) Internet of Things only piling on more numbers. There’s too much data and not enough information. In his session at @ThingsExpo, Bob Gates, Global Marketing Director, GE’s Intelligent Platforms business, to discuss how realizing the power of IoT, software developers are now focused on understanding how industrial data can create intelligence for industrial operations. Imagine ...
Operational Hadoop and the Lambda Architecture for Streaming Data Apache Hadoop is emerging as a distributed platform for handling large and fast incoming streams of data. Predictive maintenance, supply chain optimization, and Internet-of-Things analysis are examples where Hadoop provides the scalable storage, processing, and analytics platform to gain meaningful insights from granular data that is typically only valuable from a large-scale, aggregate view. One architecture useful for capturing and analyzing streaming data is the Lambda Architecture, representing a model of how to analyze rea...
SYS-CON Events announced today that Vitria Technology, Inc. will exhibit at SYS-CON’s @ThingsExpo, which will take place on June 9-11, 2015, at the Javits Center in New York City, NY. Vitria will showcase the company’s new IoT Analytics Platform through live demonstrations at booth #330. Vitria’s IoT Analytics Platform, fully integrated and powered by an operational intelligence engine, enables customers to rapidly build and operationalize advanced analytics to deliver timely business outcomes for use cases across the industrial, enterprise, and consumer segments.
The explosion of connected devices / sensors is creating an ever-expanding set of new and valuable data. In parallel the emerging capability of Big Data technologies to store, access, analyze, and react to this data is producing changes in business models under the umbrella of the Internet of Things (IoT). In particular within the Insurance industry, IoT appears positioned to enable deep changes by altering relationships between insurers, distributors, and the insured. In his session at @ThingsExpo, Michael Sick, a Senior Manager and Big Data Architect within Ernst and Young's Financial Servi...
SYS-CON Events announced today that Open Data Centers (ODC), a carrier-neutral colocation provider, will exhibit at SYS-CON's 16th International Cloud Expo®, which will take place June 9-11, 2015, at the Javits Center in New York City, NY. Open Data Centers is a carrier-neutral data center operator in New Jersey and New York City offering alternative connectivity options for carriers, service providers and enterprise customers.
The explosion of connected devices / sensors is creating an ever-expanding set of new and valuable data. In parallel the emerging capability of Big Data technologies to store, access, analyze, and react to this data is producing changes in business models under the umbrella of the Internet of Things (IoT). In particular within the Insurance industry, IoT appears positioned to enable deep changes by altering relationships between insurers, distributors, and the insured. In his session at @ThingsExpo, Michael Sick, a Senior Manager and Big Data Architect within Ernst and Young's Financial Servi...
PubNub on Monday has announced that it is partnering with IBM to bring its sophisticated real-time data streaming and messaging capabilities to Bluemix, IBM’s cloud development platform. “Today’s app and connected devices require an always-on connection, but building a secure, scalable solution from the ground up is time consuming, resource intensive, and error-prone,” said Todd Greene, CEO of PubNub. “PubNub enables web, mobile and IoT developers building apps on IBM Bluemix to quickly add scalable realtime functionality with minimal effort and cost.”
Sensor-enabled things are becoming more commonplace, precursors to a larger and more complex framework that most consider the ultimate promise of the IoT: things connecting, interacting, sharing, storing, and over time perhaps learning and predicting based on habits, behaviors, location, preferences, purchases and more. In his session at @ThingsExpo, Tom Wesselman, Director of Communications Ecosystem Architecture at Plantronics, will examine the still nascent IoT as it is coalescing, including what it is today, what it might ultimately be, the role of wearable tech, and technology gaps stil...
In the consumer IoT, everything is new, and the IT world of bits and bytes holds sway. But industrial and commercial realms encompass operational technology (OT) that has been around for 25 or 50 years. This grittier, pre-IP, more hands-on world has much to gain from Industrial IoT (IIoT) applications and principles. But adding sensors and wireless connectivity won’t work in environments that demand unwavering reliability and performance. In his session at @ThingsExpo, Ron Sege, CEO of Echelon, will discuss how as enterprise IT embraces other IoT-related technology trends, enterprises with i...
When it comes to the Internet of Things, hooking up will get you only so far. If you want customers to commit, you need to go beyond simply connecting products. You need to use the devices themselves to transform how you engage with every customer and how you manage the entire product lifecycle. In his session at @ThingsExpo, Sean Lorenz, Technical Product Manager for Xively at LogMeIn, will show how “product relationship management” can help you leverage your connected devices and the data they generate about customer usage and product performance to deliver extremely compelling and reliabl...
The Internet of Things (IoT) is causing data centers to become radically decentralized and atomized within a new paradigm known as “fog computing.” To support IoT applications, such as connected cars and smart grids, data centers' core functions will be decentralized out to the network's edges and endpoints (aka “fogs”). As this trend takes hold, Big Data analytics platforms will focus on high-volume log analysis (aka “logs”) and rely heavily on cognitive-computing algorithms (aka “cogs”) to make sense of it all.
With several hundred implementations of IoT-enabled solutions in the past 12 months alone, this session will focus on experience over the art of the possible. Many can only imagine the most advanced telematics platform ever deployed, supporting millions of customers, producing tens of thousands events or GBs per trip, and hundreds of TBs per month. With the ability to support a billion sensor events per second, over 30PB of warm data for analytics, and hundreds of PBs for an data analytics archive, in his session at @ThingsExpo, Jim Kaskade, Vice President and General Manager, Big Data & Ana...
One of the biggest impacts of the Internet of Things is and will continue to be on data; specifically data volume, management and usage. Companies are scrambling to adapt to this new and unpredictable data reality with legacy infrastructure that cannot handle the speed and volume of data. In his session at @ThingsExpo, Don DeLoach, CEO and president of Infobright, will discuss how companies need to rethink their data infrastructure to participate in the IoT, including: Data storage: Understanding the kinds of data: structured, unstructured, big/small? Analytics: What kinds and how responsiv...
Since 2008 and for the first time in history, more than half of humans live in urban areas, urging cities to become “smart.” Today, cities can leverage the wide availability of smartphones combined with new technologies such as Beacons or NFC to connect their urban furniture and environment to create citizen-first services that improve transportation, way-finding and information delivery. In her session at @ThingsExpo, Laetitia Gazel-Anthoine, CEO of Connecthings, will focus on successful use cases.