Welcome!

Apache Authors: Pat Romanski, Liz McMillan, Elizabeth White, Christopher Harrold, Janakiram MSV

News Feed Item

DataStax and Databricks Partner to Deliver up to 100X Faster Analytics on Fully Distributed, Highly Scalable Cassandra Database

SANTA CLARA, CA -- (Marketwired) -- 05/08/14 --


Industry-first integration of leading open-source technologies enables companies like Ooyala, Health Market Science, and Pearson Education to deliver highly personalized online customer experiences

By integrating Apache Spark and Apache Cassandra, lightning-fast analytics are now embedded into the transaction processing of the Distributed DBMS

Partnership will deliver open source code back to the Apache Spark and Apache Cassandra communities to ensure that developers always have the most cutting-edge technologies

DataStax, the company that delivers Apache Cassandra to the enterprise, today announced a partnership with Databricks, the company founded by the creators of Apache Spark. As the database industry's first partnership to integrate Spark and Cassandra, DataStax and Databricks will deliver significantly faster analytics to users of both open source technologies and enable today's most progressive businesses to deliver highly personalized online customer experiences.

Transactional Analytics Enable Dynamic Customer Experiences
Apache Cassandra is a fully distributed, highly scalable database that allows users to create online applications that are always on and can process large amounts of data in real time. Originally developed at UC Berkeley's AMPLab, Apache Spark is a processing engine that enables applications in Hadoop clusters to run up to 100X faster in memory, and even 10X faster when running on disk. It also provides SQL, streaming data, machine learning, and graph computation functionality out-of-the-box as first class citizens to simplify building end-to-end analytic workflows. Together, these technologies can significantly boost analytics performance in a transactional database and allow companies to act quicker when serving customers' needs.

Through this partnership, DataStax and Databricks are driving the operational database industry toward a better approach that allows companies to ingest user data at a very fast rate, and then analyze the results within the same distributed database. Responsiveness to customer needs is critical for successful online businesses, and by decreasing their "time to insights", innovative companies such as video analytics provider Ooyala can create highly personalized experiences for their customers.

"The integration of Spark and Shark with Cassandra is enabling Ooyala to efficiently and effectively store, analyze and process every piece of data powering our industry leading video analytics platform," said Kelvin Chu, compute and data team lead, Ooyala. "With Cassandra as the data store and Spark for data crunching, these new analytic capabilities are making the processing of large data volumes a breeze. Spark on Cassandra is giving us the power to act on things in real-time, which means faster decisions and faster results for our ever-growing business."

Cassandra Community Helps Drive Spark Adoption
The Cassandra community is growing quickly, with global user meetups increasing 400 percent over the past year and Spark serving as a frequent topic of discussion. DataStax employees already contribute the majority Apache Cassandra open source code contributions, and by working closely with Databricks engineers, will now contribute to the Spark community as well. The partnership will help spread adoption of both technologies while creating greater cohesiveness among users.

"The Cassandra community has rapidly adopted Spark over the past year because it provides significantly faster analytics than Hadoop," said Martin Van Ryswyk, executive vice president, engineering, DataStax. "We look forward to working closely with Databricks to make the best Spark on Cassandra solution available to the Spark community."

"Spark and Cassandra form a natural bond by combining blazing-fast analytics with a high-performance transactional database," said Arsalan Tavakoli-Shiraji, head of business development, Databricks. "Additionally, all of Spark's benefits, including a unified platform that seamlessly integrates SQL, streaming data and advanced analytics, will be natively available to Cassandra users. This is further validation of Spark's emergence as a general Big Data processing engine with broader applications than just existing Hadoop clusters."

Learn More At Spark Summit on June 30
To learn more about how Spark and Cassandra deliver faster analytics in a transactional database system, users can attend Van Ryswyk's presentation at the Spark Summit on June 30 through July 2 at The Westin St. Francis in San Francisco.

About DataStax
DataStax provides a massively scalable enterprise NoSQL platform to run mission-critical
business applications for some of the world's most innovative and data-intensive enterprises. Powered by the open source Apache Cassandra™ database, DataStax delivers a fully distributed, continuously available platform that is faster to deploy and less expensive to maintain than other database platforms.

DataStax has more than 500 customers in 45 countries including leaders such as Netflix,
Rackspace, Pearson Education, and Constant Contact, and spans verticals including web, financial services, telecommunications, logistics, and government. Based in Santa Clara, Calif., DataStax is backed by industry-leading investors including Lightspeed Venture Partners, Meritech Capital, and Crosslink Capital. For more information, visit DataStax.com or follow us @DataStax and @DataStaxEU.

About Databricks
Databricks was founded by the creators of Apache Spark, and are using cutting-edge technology based on years of research to build next-generation software for analyzing and extracting value from Big Data. They believe Big Data is a tremendous opportunity that is still largely untapped, and are working to revolutionize what enterprises can do with it. They are venture-backed by Andreessen Horowitz.

Media Contact:
Elisa Greene
DataStax
415-279-8758
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
BnkToTheFuture.com is the largest online investment platform for investing in FinTech, Bitcoin and Blockchain companies. We believe the future of finance looks very different from the past and we aim to invest and provide trading opportunities for qualifying investors that want to build a portfolio in the sector in compliance with international financial regulations.
In his keynote at 18th Cloud Expo, Andrew Keys, Co-Founder of ConsenSys Enterprise, provided an overview of the evolution of the Internet and the Database and the future of their combination – the Blockchain. Andrew Keys is Co-Founder of ConsenSys Enterprise. He comes to ConsenSys Enterprise with capital markets, technology and entrepreneurial experience. Previously, he worked for UBS investment bank in equities analysis. Later, he was responsible for the creation and distribution of life settle...
Imagine if you will, a retail floor so densely packed with sensors that they can pick up the movements of insects scurrying across a store aisle. Or a component of a piece of factory equipment so well-instrumented that its digital twin provides resolution down to the micrometer.
"IBM is really all in on blockchain. We take a look at sort of the history of blockchain ledger technologies. It started out with bitcoin, Ethereum, and IBM evaluated these particular blockchain technologies and found they were anonymous and permissionless and that many companies were looking for permissioned blockchain," stated René Bostic, Technical VP of the IBM Cloud Unit in North America, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Conventi...
When shopping for a new data processing platform for IoT solutions, many development teams want to be able to test-drive options before making a choice. Yet when evaluating an IoT solution, it’s simply not feasible to do so at scale with physical devices. Building a sensor simulator is the next best choice; however, generating a realistic simulation at very high TPS with ease of configurability is a formidable challenge. When dealing with multiple application or transport protocols, you would be...
Nordstrom is transforming the way that they do business and the cloud is the key to enabling speed and hyper personalized customer experiences. In his session at 21st Cloud Expo, Ken Schow, VP of Engineering at Nordstrom, discussed some of the key learnings and common pitfalls of large enterprises moving to the cloud. This includes strategies around choosing a cloud provider(s), architecture, and lessons learned. In addition, he covered some of the best practices for structured team migration an...
In his session at 21st Cloud Expo, Raju Shreewastava, founder of Big Data Trunk, provided a fun and simple way to introduce Machine Leaning to anyone and everyone. He solved a machine learning problem and demonstrated an easy way to be able to do machine learning without even coding. Raju Shreewastava is the founder of Big Data Trunk (www.BigDataTrunk.com), a Big Data Training and consulting firm with offices in the United States. He previously led the data warehouse/business intelligence and B...
No hype cycles or predictions of a gazillion things here. IoT is here. You get it. You know your business and have great ideas for a business transformation strategy. What comes next? Time to make it happen. In his session at @ThingsExpo, Jay Mason, an Associate Partner of Analytics, IoT & Cybersecurity at M&S Consulting, presented a step-by-step plan to develop your technology implementation strategy. He also discussed the evaluation of communication standards and IoT messaging protocols, data...
Smart cities have the potential to change our lives at so many levels for citizens: less pollution, reduced parking obstacles, better health, education and more energy savings. Real-time data streaming and the Internet of Things (IoT) possess the power to turn this vision into a reality. However, most organizations today are building their data infrastructure to focus solely on addressing immediate business needs vs. a platform capable of quickly adapting emerging technologies to address future ...
Product connectivity goes hand and hand these days with increased use of personal data. New IoT devices are becoming more personalized than ever before. In his session at 22nd Cloud Expo | DXWorld Expo, Nicolas Fierro, CEO of MIMIR Blockchain Solutions, will discuss how in order to protect your data and privacy, IoT applications need to embrace Blockchain technology for a new level of product security never before seen - or needed.
Leading companies, from the Global Fortune 500 to the smallest companies, are adopting hybrid cloud as the path to business advantage. Hybrid cloud depends on cloud services and on-premises infrastructure working in unison. Successful implementations require new levels of data mobility, enabled by an automated and seamless flow across on-premises and cloud resources. In his general session at 21st Cloud Expo, Greg Tevis, an IBM Storage Software Technical Strategist and Customer Solution Architec...
Coca-Cola’s Google powered digital signage system lays the groundwork for a more valuable connection between Coke and its customers. Digital signs pair software with high-resolution displays so that a message can be changed instantly based on what the operator wants to communicate or sell. In their Day 3 Keynote at 21st Cloud Expo, Greg Chambers, Global Group Director, Digital Innovation, Coca-Cola, and Vidya Nagarajan, a Senior Product Manager at Google, discussed how from store operations and ...
A strange thing is happening along the way to the Internet of Things, namely far too many devices to work with and manage. It has become clear that we'll need much higher efficiency user experiences that can allow us to more easily and scalably work with the thousands of devices that will soon be in each of our lives. Enter the conversational interface revolution, combining bots we can literally talk with, gesture to, and even direct with our thoughts, with embedded artificial intelligence, whic...
We are given a desktop platform with Java 8 or Java 9 installed and seek to find a way to deploy high-performance Java applications that use Java 3D and/or Jogl without having to run an installer. We are subject to the constraint that the applications be signed and deployed so that they can be run in a trusted environment (i.e., outside of the sandbox). Further, we seek to do this in a way that does not depend on bundling a JRE with our applications, as this makes downloads and installations rat...
Widespread fragmentation is stalling the growth of the IIoT and making it difficult for partners to work together. The number of software platforms, apps, hardware and connectivity standards is creating paralysis among businesses that are afraid of being locked into a solution. EdgeX Foundry is unifying the community around a common IoT edge framework and an ecosystem of interoperable components.
DX World EXPO, LLC, a Lighthouse Point, Florida-based startup trade show producer and the creator of "DXWorldEXPO® - Digital Transformation Conference & Expo" has announced its executive management team. The team is headed by Levent Selamoglu, who has been named CEO. "Now is the time for a truly global DX event, to bring together the leading minds from the technology world in a conversation about Digital Transformation," he said in making the announcement.
In this strange new world where more and more power is drawn from business technology, companies are effectively straddling two paths on the road to innovation and transformation into digital enterprises. The first path is the heritage trail – with “legacy” technology forming the background. Here, extant technologies are transformed by core IT teams to provide more API-driven approaches. Legacy systems can restrict companies that are transitioning into digital enterprises. To truly become a lead...
Digital Transformation (DX) is not a "one-size-fits all" strategy. Each organization needs to develop its own unique, long-term DX plan. It must do so by realizing that we now live in a data-driven age, and that technologies such as Cloud Computing, Big Data, the IoT, Cognitive Computing, and Blockchain are only tools. In her general session at 21st Cloud Expo, Rebecca Wanta explained how the strategy must focus on DX and include a commitment from top management to create great IT jobs, monitor ...
"Cloud Academy is an enterprise training platform for the cloud, specifically public clouds. We offer guided learning experiences on AWS, Azure, Google Cloud and all the surrounding methodologies and technologies that you need to know and your teams need to know in order to leverage the full benefits of the cloud," explained Alex Brower, VP of Marketing at Cloud Academy, in this SYS-CON.tv interview at 21st Cloud Expo, held Oct 31 – Nov 2, 2017, at the Santa Clara Convention Center in Santa Clar...
The IoT Will Grow: In what might be the most obvious prediction of the decade, the IoT will continue to expand next year, with more and more devices coming online every single day. What isn’t so obvious about this prediction: where that growth will occur. The retail, healthcare, and industrial/supply chain industries will likely see the greatest growth. Forrester Research has predicted the IoT will become “the backbone” of customer value as it continues to grow. It is no surprise that retail is ...