Welcome!

Apache Authors: William Schmarzo, Christopher Harrold, Elizabeth White, Talend Inc., Adrian Bridgwater

News Feed Item

DataStax and Databricks Partner to Deliver up to 100X Faster Analytics on Fully Distributed, Highly Scalable Cassandra Database

SANTA CLARA, CA -- (Marketwired) -- 05/08/14 --


Industry-first integration of leading open-source technologies enables companies like Ooyala, Health Market Science, and Pearson Education to deliver highly personalized online customer experiences

By integrating Apache Spark and Apache Cassandra, lightning-fast analytics are now embedded into the transaction processing of the Distributed DBMS

Partnership will deliver open source code back to the Apache Spark and Apache Cassandra communities to ensure that developers always have the most cutting-edge technologies

DataStax, the company that delivers Apache Cassandra to the enterprise, today announced a partnership with Databricks, the company founded by the creators of Apache Spark. As the database industry's first partnership to integrate Spark and Cassandra, DataStax and Databricks will deliver significantly faster analytics to users of both open source technologies and enable today's most progressive businesses to deliver highly personalized online customer experiences.

Transactional Analytics Enable Dynamic Customer Experiences
Apache Cassandra is a fully distributed, highly scalable database that allows users to create online applications that are always on and can process large amounts of data in real time. Originally developed at UC Berkeley's AMPLab, Apache Spark is a processing engine that enables applications in Hadoop clusters to run up to 100X faster in memory, and even 10X faster when running on disk. It also provides SQL, streaming data, machine learning, and graph computation functionality out-of-the-box as first class citizens to simplify building end-to-end analytic workflows. Together, these technologies can significantly boost analytics performance in a transactional database and allow companies to act quicker when serving customers' needs.

Through this partnership, DataStax and Databricks are driving the operational database industry toward a better approach that allows companies to ingest user data at a very fast rate, and then analyze the results within the same distributed database. Responsiveness to customer needs is critical for successful online businesses, and by decreasing their "time to insights", innovative companies such as video analytics provider Ooyala can create highly personalized experiences for their customers.

"The integration of Spark and Shark with Cassandra is enabling Ooyala to efficiently and effectively store, analyze and process every piece of data powering our industry leading video analytics platform," said Kelvin Chu, compute and data team lead, Ooyala. "With Cassandra as the data store and Spark for data crunching, these new analytic capabilities are making the processing of large data volumes a breeze. Spark on Cassandra is giving us the power to act on things in real-time, which means faster decisions and faster results for our ever-growing business."

Cassandra Community Helps Drive Spark Adoption
The Cassandra community is growing quickly, with global user meetups increasing 400 percent over the past year and Spark serving as a frequent topic of discussion. DataStax employees already contribute the majority Apache Cassandra open source code contributions, and by working closely with Databricks engineers, will now contribute to the Spark community as well. The partnership will help spread adoption of both technologies while creating greater cohesiveness among users.

"The Cassandra community has rapidly adopted Spark over the past year because it provides significantly faster analytics than Hadoop," said Martin Van Ryswyk, executive vice president, engineering, DataStax. "We look forward to working closely with Databricks to make the best Spark on Cassandra solution available to the Spark community."

"Spark and Cassandra form a natural bond by combining blazing-fast analytics with a high-performance transactional database," said Arsalan Tavakoli-Shiraji, head of business development, Databricks. "Additionally, all of Spark's benefits, including a unified platform that seamlessly integrates SQL, streaming data and advanced analytics, will be natively available to Cassandra users. This is further validation of Spark's emergence as a general Big Data processing engine with broader applications than just existing Hadoop clusters."

Learn More At Spark Summit on June 30
To learn more about how Spark and Cassandra deliver faster analytics in a transactional database system, users can attend Van Ryswyk's presentation at the Spark Summit on June 30 through July 2 at The Westin St. Francis in San Francisco.

About DataStax
DataStax provides a massively scalable enterprise NoSQL platform to run mission-critical
business applications for some of the world's most innovative and data-intensive enterprises. Powered by the open source Apache Cassandra™ database, DataStax delivers a fully distributed, continuously available platform that is faster to deploy and less expensive to maintain than other database platforms.

DataStax has more than 500 customers in 45 countries including leaders such as Netflix,
Rackspace, Pearson Education, and Constant Contact, and spans verticals including web, financial services, telecommunications, logistics, and government. Based in Santa Clara, Calif., DataStax is backed by industry-leading investors including Lightspeed Venture Partners, Meritech Capital, and Crosslink Capital. For more information, visit DataStax.com or follow us @DataStax and @DataStaxEU.

About Databricks
Databricks was founded by the creators of Apache Spark, and are using cutting-edge technology based on years of research to build next-generation software for analyzing and extracting value from Big Data. They believe Big Data is a tremendous opportunity that is still largely untapped, and are working to revolutionize what enterprises can do with it. They are venture-backed by Andreessen Horowitz.

Media Contact:
Elisa Greene
DataStax
415-279-8758
Email Contact

More Stories By Marketwired .

Copyright © 2009 Marketwired. All rights reserved. All the news releases provided by Marketwired are copyrighted. Any forms of copying other than an individual user's personal reference without express written permission is prohibited. Further distribution of these materials is strictly forbidden, including but not limited to, posting, emailing, faxing, archiving in a public database, redistributing via a computer network or in a printed form.

@ThingsExpo Stories
Artificial Intelligence has the potential to massively disrupt IoT. In his session at 18th Cloud Expo, AJ Abdallat, CEO of Beyond AI, will discuss what the five main drivers are in Artificial Intelligence that could shape the future of the Internet of Things. AJ Abdallat is CEO of Beyond AI. He has over 20 years of management experience in the fields of artificial intelligence, sensors, instruments, devices and software for telecommunications, life sciences, environmental monitoring, process...
Increasing IoT connectivity is forcing enterprises to find elegant solutions to organize and visualize all incoming data from these connected devices with re-configurable dashboard widgets to effectively allow rapid decision-making for everything from immediate actions in tactical situations to strategic analysis and reporting. In his session at 18th Cloud Expo, Shikhir Singh, Senior Developer Relations Manager at Sencha, will discuss how to create HTML5 dashboards that interact with IoT devic...
The IoTs will challenge the status quo of how IT and development organizations operate. Or will it? Certainly the fog layer of IoT requires special insights about data ontology, security and transactional integrity. But the developmental challenges are the same: People, Process and Platform. In his session at @ThingsExpo, Craig Sproule, CEO of Metavine, will demonstrate how to move beyond today's coding paradigm and share the must-have mindsets for removing complexity from the development proc...
We’ve worked with dozens of early adopters across numerous industries and will debunk common misperceptions, which starts with understanding that many of the connected products we’ll use over the next 5 years are already products, they’re just not yet connected. With an IoT product, time-in-market provides much more essential feedback than ever before. Innovation comes from what you do with the data that the connected product provides in order to enhance the customer experience and optimize busi...
A critical component of any IoT project is the back-end systems that capture data from remote IoT devices and structure it in a way to answer useful questions. Traditional data warehouse and analytical systems are mature technologies that can be used to handle large data sets, but they are not well suited to many IoT-scale products and the need for real-time insights. At Fuze, we have developed a backend platform as part of our mobility-oriented cloud service that uses Big Data-based approache...
trust and privacy in their ecosystem. Assurance and protection of device identity, secure data encryption and authentication are the key security challenges organizations are trying to address when integrating IoT devices. This holds true for IoT applications in a wide range of industries, for example, healthcare, consumer devices, and manufacturing. In his session at @ThingsExpo, Lancen LaChance, vice president of product management, IoT solutions at GlobalSign, will teach IoT developers how t...
Digital payments using wearable devices such as smart watches, fitness trackers, and payment wristbands are an increasing area of focus for industry participants, and consumer acceptance from early trials and deployments has encouraged some of the biggest names in technology and banking to continue their push to drive growth in this nascent market. Wearable payment systems may utilize near field communication (NFC), radio frequency identification (RFID), or quick response (QR) codes and barcodes...
SYS-CON Events announced today that Peak 10, Inc., a national IT infrastructure and cloud services provider, will exhibit at SYS-CON's 18th International Cloud Expo®, which will take place on June 7-9, 2016, at the Javits Center in New York City, NY. Peak 10 provides reliable, tailored data center and network services, cloud and managed services. Its solutions are designed to scale and adapt to customers’ changing business needs, enabling them to lower costs, improve performance and focus inter...
We're entering the post-smartphone era, where wearable gadgets from watches and fitness bands to glasses and health aids will power the next technological revolution. With mass adoption of wearable devices comes a new data ecosystem that must be protected. Wearables open new pathways that facilitate the tracking, sharing and storing of consumers’ personal health, location and daily activity data. Consumers have some idea of the data these devices capture, but most don’t realize how revealing and...
The demand for organizations to expand their infrastructure to multiple IT environments like the cloud, on-premise, mobile, bring your own device (BYOD) and the Internet of Things (IoT) continues to grow. As this hybrid infrastructure increases, the challenge to monitor the security of these systems increases in volume and complexity. In his session at 18th Cloud Expo, Stephen Coty, Chief Security Evangelist at Alert Logic, will show how properly configured and managed security architecture can...
There is an ever-growing explosion of new devices that are connected to the Internet using “cloud” solutions. This rapid growth is creating a massive new demand for efficient access to data. And it’s not just about connecting to that data anymore. This new demand is bringing new issues and challenges and it is important for companies to scale for the coming growth. And with that scaling comes the need for greater security, gathering and data analysis, storage, connectivity and, of course, the...
The IETF draft standard for M2M certificates is a security solution specifically designed for the demanding needs of IoT/M2M applications. In his session at @ThingsExpo, Brian Romansky, VP of Strategic Technology at TrustPoint Innovation, will explain how M2M certificates can efficiently enable confidentiality, integrity, and authenticity on highly constrained devices.
So, you bought into the current machine learning craze and went on to collect millions/billions of records from this promising new data source. Now, what do you do with them? Too often, the abundance of data quickly turns into an abundance of problems. How do you extract that "magic essence" from your data without falling into the common pitfalls? In her session at @ThingsExpo, Natalia Ponomareva, Software Engineer at Google, will provide tips on how to be successful in large scale machine lear...
You think you know what’s in your data. But do you? Most organizations are now aware of the business intelligence represented by their data. Data science stands to take this to a level you never thought of – literally. The techniques of data science, when used with the capabilities of Big Data technologies, can make connections you had not yet imagined, helping you discover new insights and ask new questions of your data. In his session at @ThingsExpo, Sarbjit Sarkaria, data science team lead ...
SYS-CON Events announced today that Ericsson has been named “Gold Sponsor” of SYS-CON's @ThingsExpo, which will take place on June 7-9, 2016, at the Javits Center in New York, New York. Ericsson is a world leader in the rapidly changing environment of communications technology – providing equipment, software and services to enable transformation through mobility. Some 40 percent of global mobile traffic runs through networks we have supplied. More than 1 billion subscribers around the world re...
In his session at @ThingsExpo, Chris Klein, CEO and Co-founder of Rachio, will discuss next generation communities that are using IoT to create more sustainable, intelligent communities. One example is Sterling Ranch, a 10,000 home development that – with the help of Siemens – will integrate IoT technology into the community to provide residents with energy and water savings as well as intelligent security. Everything from stop lights to sprinkler systems to building infrastructures will run ef...
Manufacturers are embracing the Industrial Internet the same way consumers are leveraging Fitbits – to improve overall health and wellness. Both can provide consistent measurement, visibility, and suggest performance improvements customized to help reach goals. Fitbit users can view real-time data and make adjustments to increase their activity. In his session at @ThingsExpo, Mark Bernardo Professional Services Leader, Americas, at GE Digital, will discuss how leveraging the Industrial Interne...
The increasing popularity of the Internet of Things necessitates that our physical and cognitive relationship with wearable technology will change rapidly in the near future. This advent means logging has become a thing of the past. Before, it was on us to track our own data, but now that data is automatically available. What does this mean for mHealth and the "connected" body? In her session at @ThingsExpo, Lisa Calkins, CEO and co-founder of Amadeus Consulting, will discuss the impact of wea...
Whether your IoT service is connecting cars, homes, appliances, wearable, cameras or other devices, one question hangs in the balance – how do you actually make money from this service? The ability to turn your IoT service into profit requires the ability to create a monetization strategy that is flexible, scalable and working for you in real-time. It must be a transparent, smoothly implemented strategy that all stakeholders – from customers to the board – will be able to understand and comprehe...
You deployed your app with the Bluemix PaaS and it's gaining some serious traction, so it's time to make some tweaks. Did you design your application in a way that it can scale in the cloud? Were you even thinking about the cloud when you built the app? If not, chances are your app is going to break. Check out this webcast to learn various techniques for designing applications that will scale successfully in Bluemix, for the confidence you need to take your apps to the next level and beyond.